There are so many elements and factors that can make or break a website, and that’s why web deg is not as simple as it seems. In today’s modern world, a website is the most powerful and essential tool for connecting with potential customers for any type of business.
Therefore, the web design of your site mustn’t be overlooked, and if you don’t pay enough attention to it, it’s like not having one; people simply won’t visit it, or the ones that do will stop eventually.
So, to make things a lot easier for you, we will see which are the most common web design mistakes you must avoid. Let’s begin.
Your Site Isn’t Designed for Mobile
It’s challenging to decide and say that this is the most serious mistake you must avoid, but it is undoubtedly one of the essential ones. Of course, one shouldn’t focus only on how the site will look on a smartphone, but it won’t matter if it looks excellent on a desktop or if it looks lousy on a mobile phone.
The main reason is that most people search for information, products, services, and everything else on their mobile phones. And since your ultimate goal is to improve your conversion rates, you have to adapt your site for mobile s – and we know that almost everyone uses them.
The fact that it is necessary doesn’t mean that it’s easy. Therefore, for instance, hiring a Long Island web design is an intelligent move since trusting your site to an experienced company is important. They know what they are doing, and making it all alone is impossible.
You Have Irrelevant Images and Videos
Yet another vital mistake you shouldn’t make is using irrelevant images and videos on the site. And even though this rarely happens when it comes to videos, it does happen more often than you think with images.
Images are precious because they can convey complex thoughts even before visitors read the content. Also, Google pays much attention to your site’s images and their relevance to what you present and offer to customers. That being said, having great images and videos is a massive part of web design.
Furthermore, low-quality images and videos most definitely scare potential customers away, and pretty quickly as well. It may have been possible to get away with it 20 years ago, but now it’s impossible since there is so much competition, and more importantly, every web design is at a high level.
Content Mistakes
Many content mistakes can be made, and they can genuinely affect even loyal customers to leave and never come back. The reason being is that grammatical errors, random topics, products, and services that are not appropriately addressed, and discussing something trendy but not connected to your offers are only some of the most common mistakes.
Visitors like to get information fast, they love to find the desired product or service in a simple and effective way, and they don’t want to search for a long time to find something. Therefore, you should offer information that is connected to what you are selling through simplicity.
Bad Site Navigation
One of the crucial mistakes that can lead to total ineffectiveness of your website is having bad site navigation. To put it in the simplest , navigation is critical for s to go from one page to another, stay on the site longer, and purchase a product or service you are offering.
A large part of a good web design is concentrating on on-site navigation. That’s why top-rated web designers use hick’s law, which is about the amount of time in making decisions being proportional to the number of choices visitors have. Therefore, too many options can be problematic since it increases decision-making time. So, the web designers will reduce the number of options in order to make the potential buyer choose faster and purchase.
Not Having Enough CTAs
CTAs are also highly valuable for websites, and you have to call people to act fast while they are spending time on your site. Of course, there should be enough information about what will happen if they take action and what they should provide as well in order to purchase.
Still, on the other hand, it’s also bad if you are too annoying. You have to tell the customer what they have to do precisely and in a simple way. Not having CTAs is a huge problem, but too many of them are also unsuitable for your website. The main reason is that people will get tired of seeing them, and it looks like you are pushing too much for someone to buy something.
So, are you making these web design mistakes? If not, great, but if you are having problems, a web design company can fix all the issues and also make everything even better!