10 SEO Experts You Should Follow in 2022

SEO is dynamic, and there are always new trends and techniques — and content creators need to master them to draw traffic to their websites.

Even experienced student bloggers that hire professional paper writers from the DoMyEssay.com writing service to edit and write their articles have, from time to time, to pay to optimize these articles for search engines to keep up with the new SEO trends. 

But instead of reinventing the wheel or paying for the services of others, you can follow industry experts to stay abreast of SEO trends and tools. If you want to draw traffic to your content, here are the ten best SEO experts to follow in 2022.

1. Neil Patel

Neil Patel is an entrepreneur, SEO expert, and influential blogger who is the founder of KISSmetrics, Hello Bar, Quick Sprout, and Crazy Egg. He is a big shot in the marketing industry, thanks to his role in growing multi-million dollar companies like Amazon, NBC, Microsoft, Airbnb, Amazon, etc.

Neil runs a blog, neilpatel.com, which serves as a popular resource for digital marketers, and has made many SEO practices widespread.

He is one of the ten best marketers globally. But Neil doesn’t stop at marketing. He is also a New York Times, Los Angeles Times, IndieBound, and USA Today, best-selling author.

His book, Hustle: The Power to Charge Your Life with Money, Meaning, and Momentum, hits the Neil on the head — pun intended — about transformations in work and life.

2. Rand Fishkin

Rand Fishkin, the Founder of SparkToro, is one of the pioneers of SEO. This innovative digital marketing expert co-founded and worked at Moz from 2001 until 2018. The company is one of the most well-known and authoritative SEO and internet marketing websites.

He also has a book called Lost and Founder: A Painfully Honest Field Guide to the Startup World. 

Rand confidently voices his opinions and thoughts about SEO today. He has discussed many issues on his official blog and given public speeches at Microsoft, Facebook, and Google. 

3. Barry Schwartz

Barry Schwartz is the creator of the Search Engine Roundtable blog and CEO at RustyBrick, a notable web development firm. He is also the news editor of Search Engine Land. 

He contributes to marketing in various ways, including via his blog, where he shares his knowledge in search engine optimization.

Many essay writing service websites, college experts, essayists, and brand strategists mirror the strategies in his blog posts. His recommendations help them generate traffic so that more students can visit their pages.

4. Brian Dean

Brian Dean is a well-known figure who developed Backlinko, an SEO blog that provides training and link-building strategies. He believes that all internet marketers should master link building to improve their websites’ search rankings.

Brian offers advice on boosting your website’s search engine rankings using his blog’s most effective digital marketing tactics. Many firms have benefited from his knowledge of internet traffic.

If you are just getting started in SEO and its techniques, Backlinko is a commendable resource bank.

5. Matt Cutts

Matt Cutts is a software engineer who has worked in the commercial sector (as the Head of Google’s Webspam Team, where he worked on SEO issues) and the public sector (Former at the United States Digital Service).

Having worked with SEO analytics for a while, Matt offers his years of knowledge to help businesses boost their search engine rankings in hundreds of videos.

As one of the pioneers of Google Search, Matt Cutts offers value to marketers and online brands. He has spoken at many conferences, and the IT sector has benefited from his efforts.

6. Matt Diggity

Lab is one of the best places to learn about marketing and SEO. Matt Diggity is an SEO expert, founder of Diggity Marketing, and one of the finest marketers.

He teaches SEO in bite-sized forms suitable for professionals irrespective of their expertise. Also, Matt helps you prepare for future Google upgrades so that your website is not affected by them.

You may follow him for SEO coaching and learn how to improve your ranking and boost your website traffic.

7. Vanessa Fox

You can’t talk about Central, Google’s tool that teaches indexing and crawling the internet, without mentioning Vanessa Fox. She created the resource bank to website owners and teach them the power of organic search in attracting customers.

Vanessa is now the CEO of Keylime Toolbox, a search analytics startup that provides tools to boost website traffic. She published a book called Marketing in the Age of Google: Your Online Strategy IS Your Business Strategy.

8. Jeff Quipp

Jeff Quipp is the CEO and founder of Search Engine People Inc., one of Canada’s largest marketing firms. He has authored many papers on search engine optimization and is a regular presenter at SEO conferences. 

For businesses and digital marketing experts throughout the globe, Jeff Quipp is the go-to person for increasing rankings and organic traffic on search engines like Google. 

9. Brian Clark

Brian Clark is a well-known entrepreneur in the digital industry who founded Tangible Digital and Copyblogger Media. The latter is an innovative organization that gives guidance and solutions to help individuals build their companies via social media and internet marketing.

Before launching Copyblogger in 2006, Brian Clark developed three successful service companies using internet marketing tactics. He has a long history of business success and hosts the “Unemployable” podcast.

10. John Mueller

Google’s Senior Trends Analyst, John Mueller, is a reputable SEO expert.

John addresses SEO queries in a Q&A session every week. Many top-level digital marketers and strategists follow his responses and tailor their SEO practices to match them. But the man is so knowledgeable that it would take a full-time job to keep up with John Mueller’s SEO insights as Google’s Search Advocate.

John Mueller also has sessions with web s and site owners every Christmas and New Year’s Eve to answer their SEO-related questions. If you are looking to analyze your SEO practices for the year, you should the sessions.

Conclusion

One of the most important things you can do for the success of your website is to use the proper SEO techniques. Following the best SEO experts will give you inside scoops on the best SEO practices and a chance to grow with the industry. Your brand’s reputation will improve as you rank higher in search engine results and become more visible to potential customers.